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The Keys To Develping Discernment for an AI World - by Steph Gutmann
In her 9-5 job, Steph is Head of Copywriting for Coconut Marketing and regularly sees the pitfalls of reliance on AI, especially with having lost clients to it. Vigilant about what this is leading to, Steph researched a white paper she wrote on the use of AI in the franchise industry and was subsequently invited on a panel of experts to advocate authentic marketing against AI, by the British Franchise Association.
Steph is part of the leadership team at South Normanton Community Church in Derbyshire, where she heads-up the worship team. A gifted communicator, Steph loves to study the Scriptures, cross-referencing the connections, before finding ways to help others to easily understand and delight in God’s Word for themselves; no AI required!
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